The AI Shift: Driving Innovation with Fintua, AWS, and Uber

Practical Insights: AI for Enterprise Efficiency & Growth – with Fintua, AWS and Uber

AI is no longer experimental, it’s becoming the backbone of enterprise innovation. But scaling AI to deliver real business value requires more than technology, it requires strategy, partnerships, and proven models for success.

Join Fintua, in collaboration with AWS and client Uber, for a thought leadership webinar that goes beyond the buzz. Together, we’ll explore how global enterprises are embracing AI to transform operations, unlock efficiency, and accelerate innovation at scale.

Key Takeaways:

How AI can redefine operational models and decision-making at scale
Why building on AWS provides speed, security, and scalability for AI solutions
Real lessons from Uber’s transformation journey: challenges, successes, measurable outcomes
Models for co-innovation & strategic partnerships that unlock AI value faster
Key pitfalls and considerations for enterprise-wide AI deployment

Hear from our industry experts

Speakers

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Mark Cliffe

Chief Engineering Officer

Mark is a senior engineering leader with over 25 years of experience delivering scalable, high-performance software in regulated, data-sensitive industries. As Chief Engineer at Fintua, he leads the modernisation of enterprise platforms to enable international growth and seamless client onboarding. Mark has a proven track record in building systems that support high-volume transactions with near-limitless scalability. He combines deep technical expertise with a strategic mindset, leveraging cutting-edge technologies to deliver secure, reliable, and future-ready solutions. Known for developing high-performing global teams, Mark ensures strong governance, continuous innovation, and alignment between technology and business success.

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Richie Jones

Enterprise Technologist at Amazon Web Services

Richie is Principal Enterprise Technologist at Amazon Web Services. He is part of a global team that supports customers to define technology strategies, share experiences and approaches to increase speed and agility, drive innovation, and create new operating models using the cloud to enable growth and a greater focus on their customers.

Richie has over 20 years of industry experience in the Financial Services and Consultancy space. Prior to AWS, Richie was a Senior Vice President of Engineering at Dun & Bradstreet. While at Dun & Bradstreet, Richie was responsible for their enterprise Data Lake, API and File Delivery platforms, as well as the company’s legacy product portfolio. He launched Dun & Bradstreet’s first hosted cloud product on AWS, and was responsible for the modernization and transformation of Dun & Bradstreet’s application stack. Prior to that, Richie worked for Accenture and Royal & Sun Alliance.

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Flavia Sundfeld

Indirect Tax Senior Specialist

Flavia Sundfeld is a senior indirect tax specialist with the tax reporting strategy and planning group at Uber.

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Luai Almatari

Tax Manager

Luai Almatari is a tax manager with the tax operations and E-Invoicing group at Uber.